About

I Drive Growth with Data-Driven Omni-Channel Marketing Strategies

Health & Wellness

Multi-Location & Franchise Businesses

B2B & Professional Services

GET IN TOUCH

Experienced marketing leader and strategist with a focus on Health & Wellness, D2C, and omnichannel marketing strategy. Recognized as a '25 Under 25' honoree, I have a proven track record of mentoring high-performing teams and leading large-scale ad campaigns for over 50 brands.
As a skilled team leader, I'm dedicated to working relentlessly to solve core business goals through effective marketing strategy and execution. I understand the complexities of businesses through data and am skilled at translating stakeholder's vision into reality.

8

Years of Experience

50+

Client Projects

$27M

Media SPend Managed
Client Experience

Awards

RECOGNITION & ACCOMPLISHMENTS

1

25 Under 25 Honoree

Tampa Bay Business Journal

2022

2

Best Use of Paid Media

US Social Media Awards

2021

3

Finalist - Digital Innovation

US Social Media Awards - TruFit Athletic Clubs

2020

4

Best Use of Paid Media

US Social Media Awards

2020

5

Official Selection, Cannes Film Festival

Cannes Court Métrage (Short Film Corner)

2015

Resume

How we got here

Marketing & Communications

GTE Financial

2023- Present

Marketing Mentor

USF CONNECT / Tampa Bay Technology Incubator

2022- Present

Director of Agency

Cape & Bay

2018-2023

Marketing Director

GymRevenue

2016 - 2018

Lead AdOps Specialist

GymRevenue

2015 - 2016

Skills

Strategy
Market Research & Analysis
Brand Positioning & Communication Strategy
Go-to-Market Strategy
SEO & SEM
Digital Transformation
Execution
PPC, Paid Search, Paid Social & Programmatic
Inbound & Outbound Lead Generation
Content Planning
Webflow, Shopify, Wordpress & Mobile Optimization

Expertise

Helping marketing teams through data-driven, roi focussed strategy

Methodology: Results-Driven Marketing Approach

Delivering measurable success for your business

1.

Listen

Understand & Define Goals

2.

Personalize

Develop Tailored Strategies

3.

Test

Execute & Optimize Campaigns